A forward-thinking roundtable exploring how fulfilment, logistics, and personalisation are becoming the true engines of modern customer experience. As expectations for speed, convenience, and reliability intensify across the Gulf, brands are re-engineering fulfilment operations to deliver not just products, but delight.

Key Topics: Speed, transparency, and convenience, Fulfilment as a CX differentiator, Personalisation powered by data, Seamless post-purchase experiences, Building loyalty through operational excellence