Why Alignment and Communication Drive Supply Chain Performance

Ali Hakami, Chief Supply Chain Officer | Al Rabie Saudi Foods Co
Leadership beyond process

Hakami emphasised that supply chain excellence is not solely about systems or tools. It begins with mindset.

Key leadership principles include:

  • Clear and consistent communication

  • Cross-functional alignment

  • Shared accountability

  • Translating strategy into implementation

For Hakami, supply chain is never about individual success — it is collective execution.

From discussion to implementation

Conversations alone do not create value.

The real differentiator lies in the ability to translate lessons into structured processes and operational improvement. Continuous refinement, corrective action and disciplined execution are what sustain profitability and long-term business performance.

Supply chain leaders must ensure that insights are embedded into daily operations rather than remaining theoretical.

Sustaining business through collaboration

In volatile markets, supply chains face ongoing pressure to deliver efficiency while protecting margins.

Hakami underscored the importance of collaboration across stakeholders — internally and externally — to sustain business continuity and profitability.

Alignment across teams ensures that operational priorities remain consistent and execution remains focused.

Raising the bar in regional supply chain dialogue

DELIVER Middle East provided a platform for executive-level discussions centred on real operational challenges.

For leaders in FMCG and food manufacturing, such dialogue reinforces the need for discipline, communication and a collective approach to problem-solving.

In supply chain leadership, the principle remains simple: it is not about “me” or “you” — it is about “we”.

Loading