DELIVER SUSTAINABILITY PULSE 2026

56% call themselves sustainability leaders. Only 16% are confident their data is audit-ready.

European retail and supply chain leaders are making real sustainability progress — but confidence is running ahead of the evidence.

The DELIVER Sustainability Pulse 2026 reveals where the industry really stands on sustainability, based on candid input from senior leaders across Europe and a live discussion at DELIVER Europe 2026.

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Free report · European industry insights · 16 pages

The Pulse exposes the gaps between ambition, evidence and execution — and the areas where leaders believe progress is genuinely happening.

56% → 16%

Confidence is ahead of the evidence

56% rate their organisation as advanced or leading, but only 16% are fully confident their sustainability data is robust and audit-ready.

44% vs. 32%

The business case got harder

More leaders say sustainability investment has become harder to justify over the past 12 months than easier.

Scope 3

The credibility test

Scope 3 is the hardest area to measure consistently and the most frequently cited priority for the year ahead.

35%

Progress is becoming operational

Packaging leads the areas where respondents see tangible progress, followed by last-mile delivery.

GET THE DELIVER SUSTAINABILITY PULSE 2026

Discover what European retail and supply chain leaders told us about data confidence, Scope 3, cost pressures and where sustainability investment is delivering measurable results.

✓ Benchmark sustainability priorities against your peers
✓ See where leaders are finding measurable operational gains
✓ Understand the issues shaping the sustainability agenda for 2026–27

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Moderated by John Acton, Co-Founder & CEO of Peer2Peer and former Board Member of DPD

The DELIVER Sustainability Pulse draws on responses from senior supply chain professionals across more than 20 European countries, spanning retailers and brands, logistics providers, manufacturers and supply chain solution providers.

The findings were then tested live at DELIVER Europe 2026, where industry experts and attendees challenged the data against their own experience.

Cost and margin isn't just a barrier — it's an enabler.

Taimoor Hussain, Supply Chain Director, Unilever

01 — Confidence & data

Can sustainability progress be trusted?

Explore the gap between perceived maturity and confidence in the data behind sustainability reporting.

02 — Cost & commercial reality

Has the business case weakened?

See why cost and margin pressure are making sustainability decisions more demanding — and why efficiency can strengthen the case.

03 — Scope 3 & accountability

Where does credibility get tested?

Understand why supplier data and Scope 3 have emerged as the industry's biggest accountability challenge.

04 — Operational progress

Where is change actually happening?

See the areas where leaders report tangible progress, from packaging and last mile to network optimisation.

05 — AI & ESG

What's entering the sustainability agenda next?

Explore emerging questions around AI's energy footprint, responsible technology use and cross-functional ESG ownership.

Get the honest industry benchmark on where European retail and supply chain sustainability really stands in 2026.

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