Meeting rising customer expectations for fast, affordable delivery requires more than speed - it demands a flexible, cost-effective fulfillment model. This session explores how to strategically position inventory closer to customers, streamline operations for 2-day shipping and enhance the last-mile experience. Learn how brands like Our Place, Aroma 360 and Bloom are optimizing inventory, reducing fulfillment costs and creating memorable delivery moments. Attendees will walk away with practical strategies to future-proof fulfillment and improve both operational efficiency and customer satisfaction. 
Learning Objectives:        
-How strategic inventory placement can improve delivery speed and reduce shipping costs   
-Key tactics for streamlining fulfillment operations to support affordable 2-day shipping      
-Approaches to improving the last-mile experience through tracking, alerts and packaging