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Roundtable: Beyond Email & SMS: What’s Next for Omnichannel Experiences in 2026

03 Jun 2026
Networking Area

While 99% of companies now regard omnichannel as strategically important, fewer than half have fully moved beyond email and SMS into richer, highly coordinated journeys. This roundtable explores how retailers can unify fulfilment across stores, warehouses, marketplaces, and 3PL networks to deliver a seamless experience from checkout to returns.

Key Topics: Unified inventory visibility and ship-from-store models, Click & collect and flexible delivery options, Marketplace vs owned fulfilment control, Returns orchestration across channels, Technology integration (OMS/WMS/TMS), Real-time delivery communication, Last-mile carrier strategy, KPIs balancing speed, cost, and customer experience. 

Registrations are open on a first-come first-served basis to all retailers participating in DELIVER Europe. 

Speakers
Giovanna Questioni, CCO / CTO | Board Advisor | International Retail Expert: Fashion, Food, Furniture | Omnichannel CX Excellence | AI & Digital with Human Touch
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