WHY FASHION BRANDS CHOOSE BLECKMANN FOR LOGISTICS — NOT JUST FULFILMENT
HYPER-FOCUSED ON FASHION AND LIFESTYLE
At DELIVER Europe 2025, Bleckmann set itself apart with a laser focus: fashion and lifestyle logistics — and nothing else.
“There are many fulfilment suppliers here,” said Erik Janssen Steenberg. “But none of them are limiting themselves the way we are. We’ve made the choice to specialise, and we have the track record to prove it.”
With decades of experience and long-term client loyalty — including brands like Gymshark — Bleckmann’s value lies in deep sector knowledge, not generic logistics services.
BETTER CONVERSATIONS WITH THE RIGHT AUDIENCE
The Bleckmann team praised the curated attendee list at DELIVER Europe, highlighting its seniority and relevance.
“At other events, 80% of the time you’re talking to the wrong person,” said Johny Banning. “But here, we’re having senior-level conversations that matter.”
Thanks to DELIVER’s structured matchmaking and pre-arranged meetings, their agenda was full of back-to-back discussions with prospects facing real supply chain challenges.
BEYOND SUPPLIER — A TRUE PARTNER
“What sets us apart,” Banning continued, “is that we’re not just a logistics supplier — we’re a strategic partner.”
By designing solutions specifically for fashion brands, Bleckmann enables growth through tailored logistics, not off-the-shelf services. “We’re here to be part of the solution,” he added. “We want to build something together with our clients.”
STRUCTURE THAT MAXIMISES TIME — AND RESULTS
Both Steenberg and Banning cited the structured format of DELIVER Europe as a key factor in their success.
“You have that backbone of scheduled sessions,” said Banning. “And then the walk-ons just build on top. It’s practically back-to-back — and the interest is clearly there.”
For Bleckmann, DELIVER remains a strategic platform not just for visibility, but for accelerating relationships and revenue.