For Ed Savelsbergh, General Manager, Benelux at CMC Packaging Automation, DELIVER Europe 2026 created a strong opportunity to meet retailers and ecommerce businesses actively looking for automation solutions.

Speaking at the event, Ed explained that CMC Packaging Automation specialises in producing fully automated packaging lines for major ecommerce players around the world. That focus made DELIVER Europe a relevant platform for connecting with companies exploring the next stage of their fulfilment operations.

Ed was particularly encouraged by the quality of conversations at the CMC stand. Despite having a compact booth, the team met a number of major brands and had promising discussions with potential customers.

He also highlighted CMC’s ongoing relationship with DELIVER, with the company participating across several regional editions, including the US, Dubai, Singapore and Amsterdam.

For Ed, the wider market context is clear. Many retailers and ecommerce players are looking for automation, new solutions and more advanced fulfilment capabilities. That includes software-led innovation, mechanical automation and robotisation, all of which are increasingly important across the ecommerce packaging landscape.

His message to retailers is that DELIVER Europe is a valuable place to discover what is changing in the market, meet relevant providers and find new ideas that can support operational progress.