For Peter van Keulen, Head of Sales at GOFO, DELIVER Europe 2026 was an important moment to introduce the brand to the European ecommerce logistics market.

Speaking at the event, Peter described GOFO as a new last mile carrier operating in the Netherlands, France, Italy and the US. As a new entrant, the company is positioning itself as a fresh alternative in ecommerce delivery, with a particular focus on home delivery.

Peter highlighted transparency as one of the areas where GOFO wants to stand out. The company takes a photo of every completed delivery, giving both sellers and receivers clearer evidence and greater confidence around the parcel journey.

For GOFO, DELIVER Europe offered a valuable platform to meet potential customers and explain what makes the company different. Peter pointed to the high quality of conversations at the event, especially because of its strong focus on last mile delivery and the seniority of the people attending.

The event was also a moment of recognition for GOFO, which won the Rising Star Award. For Peter, the award was a proud moment for the teams in the Netherlands, Italy and France, and a signal that GOFO is beginning to build visibility as a new carrier in the European ecommerce logistics market.