For Leo Mulabdić, Chief Commercial Officer at HIVED, last mile delivery is about more than moving parcels. It is about the customer experience brands create at the doorstep.

Speaking at DELIVER Europe 2026, Leo described HIVED as a UK-based last mile delivery company focused on serving retail brands with a high-quality, customer experience-led delivery proposition. Sustainability is also central to the business, with HIVED operating 100% electric delivery across first mile, middle mile and last mile.

That focus has been part of the company’s DNA from the beginning. For HIVED, electric delivery is not an add-on to the service. It is part of the core model and part of how the business partners with brands.

Leo also highlighted the value of DELIVER Europe as a place to connect with both existing customers and potential new partners. With many retail brands in one place, the event gives HIVED the opportunity to understand where brands are looking to expand, what they need from delivery partners and how the business can grow alongside them.

For Leo, one of the strongest parts of DELIVER Europe is the in-person interaction. Online conversations have their place, but meeting face to face allows teams to understand each other better, communicate values more clearly and build stronger commercial relationships.

His message to retailers is that DELIVER Europe is a valuable opportunity to understand what is innovative in the industry, meet carriers and logistics providers, and see what is trending across ecommerce and delivery.