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05 Jun 2025

WHY MAERSK CALLS DELIVER THE MOST EFFICIENT EVENT OF THE YEAR

Hieke Van Rees, VP Global Business Development | Maersk

For Hieke Van Rees, VP Global Business Development at Maersk, DELIVER Europe 2025 stood out — not just for the scale, but for the depth of engagement and efficiency of the format.

“For us, this is the event of the year,” she said. “It’s super efficient — every meeting is prepared, every conversation is targeted, and we walk away with actionable next steps.”

MORE THAN JUST MEETINGS

This year, Maersk hosted a roundtable discussion — offering deeper engagement with a select group of customers.

“That format was incredibly insightful,” Van Rees explained. “We had the chance to go in-depth with multiple customers at once, and the learnings from those conversations were very real.”

STRUCTURED CONVERSATIONS THAT DELIVER RESULTS

Maersk came to DELIVER not just to network — but to listen.

“We’re here to understand what challenges our customers are facing right now,” said Van Rees. “Knowing in advance who we’ll meet means we can prepare properly, understand their needs, and follow up right after the event with relevant solutions.”

RELATIONSHIPS OLD AND NEW

For a global logistics leader like Maersk, DELIVER also provides an annual anchor point for the industry.

“It always feels like coming home,” she smiled. “We know so many people by now, but we also meet new customers every time.”

Whether through roundtables, targeted matchmaking, or ongoing conversations, Maersk sees DELIVER as an accelerator — one that keeps delivering measurable value, year after year.

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DELIVER MIDDLE EAST