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05 Jun 2025

WHY MATCHMAKING MATTERS: NSHIFT ON ROI AT DELIVER

Jonathan Hales, Sales Director, Global & Strategic | nShift

As a long-time supporter of DELIVER, Jonathan Hales, Sales Director (Global & Strategic) at nShift, knows exactly what makes the event so valuable — and it goes beyond footfall.

“It’s been very active, a lot of energy, and some great conversations,” said Hales. “It’s not just about showing up — it’s about the structure, the quality of the networking, and the results that follow.”

Now in its 10th year, DELIVER Europe continues to refine a format that creates real commercial outcomes for vendors and buyers alike. For nShift, that structure delivers something far more valuable than generic exposure: targeted connection.

MATCHMAKING THAT ACTUALLY WORKS

“The matchmaking has been great,” Hales explained. “It means a lot more value for us as a sales team. We’re not just scanning badges or trying to guess who to talk to — we’re having organised meetings with people who are ready to have meaningful conversations.”

This format, he noted, allows vendors to come prepared, to listen, and to respond with tailored solutions — all of which leads to more effective follow-up and stronger pipeline development.

“People come to us, they give us their challenges, and we can identify opportunities together,” he added.

ENABLING THE END-TO-END DELIVERY EXPERIENCE

nShift’s platform sits at the core of modern logistics, connecting retailers with the right carriers, and supporting them across every step of the customer journey — from checkout and shipping to tracking, communications, and returns.

“It’s about helping shippers deliver a great customer experience,” said Hales. “One that helps retain customers and build brand identity.”

As consumer expectations around delivery speed, visibility, and convenience continue to rise, nShift positions itself as an enabler of frictionless, end-to-end delivery experiences — a message that resonated strongly with the audience at DELIVER.

“Hopefully we’ll see great results,” Hales concluded. “There’ll be a lot of follow-up after this event.”

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